SMS
Marketing
Increase sales and customer satisfaction with smarter SMS campaigns, instant OTPs, notifications, two-way interactions, and result-oriented bulk SMS services. Bots.com.pk would like to introduce you to our bulk SMS service, which helps you to expand your business’s ability across Pakistan.
Pakistan’s No. 1 Bulk SMS Platform
SMS Marketing Service helps you to inform news, promotions, or activities, from your business direct to the right target of your customers. With BULK SMS Marketing service, you can save costs from the advertising program, and improve your Marketing plan through this efficient system. SMS Marketing service is the best choice for you to enhance your business plan, and increase more opportunities and channels for your business to reach the goal successfully.
Reasons why you should consider text message marketing as part of your customer communications
It’s a direct, immediate channel
SMS is one of the most immediate channels available; with a read rate of 97% within 15 minutes delivery, you can be reassured that your time critical messages will be read almost instantly. A significant 45% of SMS campaigns generate a successful ROI, reaching over 50% when combined with other popular channels such as email and social media.
It can support and integrate with other channels
It is important that all channels work well together within the marketing mix and SMS is no exception. SMS is a great standalone channel, however it also has the ability to enhance and support other marketing mediums, such as social media and email.
You can use to simplify response and build your database
Have your customers make the first move by adding a keyword to print collateral, advertisements and advertising boards as well as social media. This strategy means that customers soon become familiar with a brand’s code and keyword and are therefore more likely to interact and respond.
You can learn more about your customers
SMS is a great channel to get feedback from your customers via surveys. Research shows that on average 31% of consumers will respond to a survey via SMS with the average response time for users being just over 5 minutes. Meaning you can get great results in a short period of time.
You can increase customer engagement
Think of SMS as a way to enhance how your brand engages with your customers across the entire customer lifecycle. Businesses should remember to vary the type of content they send out – while customers may value updates and news on forthcoming developments within the brand, this information is best delivered via email where longer, more creative messaging is more appropriate.
Response data enables you to monitor, track and improve
Tracking meaningful ROI, identifying customers engaging via text message and monitoring delivery rates are all possible through SMS revealing the realities to the misconception of SMS being an untraceable channel and bringing it more in line with what has been possible with email for years.